Opinion Matters is proud to announce its appointment as the official ‘Research Partner’ to the Public Relations Consultants Association (PRCA). 

The company’s Managing Director Karen Brooks commented, “Building on our heritage of conducting robust research for PR and communication purposes, this partnership shows our commitment to work with the industry to ensure best practice and the development of core skills. Research has been an important element of the PR and communications remit, and as its scope and the benefits broaden, we are looking forward to working alongside the PRCA to further support and inform its members.”

“The PRCA is delighted to announce its appointment of Opinion Matters as official Research Partner. Having spent time with them it is clear they are committed to the long term interests of improving standards and knowledge within the industry, and we look forward to working alongside them on our education programs as well as them working closely with our members.” Francis Ingham of the PRCA